Privacy policy.

Last updated: 6 November 2025

1. Introduction

Welcome to Parker’s Gundogs (“we,” “our,” or “us”).
We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your personal data when you visit our website, make a booking, subscribe to our newsletter, or make a payment.

We are the Data Controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. The Information We Collect

We may collect the following types of personal data:

  • Booking Information: When you book a session via Calendly, we collect your name, email address, phone number, and any other information you provide during scheduling.

  • Payment Information: Payments are processed securely by Stripe. We do not store your full payment details (such as card numbers) on our systems.

  • Newsletter Sign-Ups: When you subscribe via Squarespace, we collect your name and email address.

  • Website Analytics: We use Google Analytics 4 (GA4) and ContentSquare to help us understand how visitors use our website. These tools collect data such as pages visited, time on site, and general device information. This data is anonymised and does not directly identify you.

  • Cookies: We use cookies to improve your experience and collect analytics data. You can manage cookies through your browser settings.

3. How We Use Your Information

We use your personal data to:

  • Manage bookings and deliver our dog training and photography services

  • Process payments securely

  • Send you updates and newsletters (if you’ve subscribed)

  • Improve our website, services, and user experience

  • Comply with legal and regulatory obligations

4. Lawful Bases for Processing

Under UK GDPR, we rely on the following lawful bases to process your personal data:

  • Contract: When it’s necessary to provide our services (e.g., bookings or payments)

  • Consent: When you sign up for our newsletter or agree to cookies

  • Legitimate Interests: To improve our services and website

  • Legal Obligation: To comply with tax, accounting, or other legal requirements

5. Sharing Your Information

We only share personal data with trusted third parties who help us operate our business, including:

  • Calendly (for appointment scheduling)

  • Squarespace (for website hosting and newsletters)

  • Stripe (for secure payments)

  • Google Analytics 4 and ContentSquare (for analytics)

Each of these providers processes data according to their own privacy policies and may transfer data outside the UK using approved safeguards (such as Standard Contractual Clauses).

6. Data Retention

We keep your personal data only as long as necessary to provide our services, meet legal obligations, or resolve disputes.
For example:

  • Booking and payment records are retained for up to 6 years (for tax and accounting purposes).

  • Newsletter data is retained until you unsubscribe.

7. Your Rights

Under the UK GDPR, you have the right to:

  • Access a copy of your personal data

  • Correct or update inaccurate information

  • Request deletion of your personal data (“right to be forgotten”)

  • Object to or restrict certain types of processing

  • Withdraw consent (for example, unsubscribing from marketing emails)

  • Lodge a complaint with the Information Commissioner’s Office (ICO) if you are unhappy with how we handle your data: https://ico.org.uk

To exercise your rights, please contact us using the details below.

8. Security

We take appropriate measures to protect your data from loss, misuse, and unauthorised access. However, please note that no method of internet transmission is 100% secure.

9. Contact Us

If you have any questions or wish to exercise your data rights, please contact us at:

✉️ elliot@parkersgundogs.co.uk
🔗 www.parkersgundogs.co.uk